September 29, 2022

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Behind the Information: Tiffany Marascio, Hi there Woodlands Director of Content material

Meet Tiffany Marascio, Hi there Woodlands Director of Content material since 2018. Marascio has lived in The Woodlands for over 30 years. She briefly left to check on the College of Texas at Austin for her undergraduate diploma in Studio Artwork, then returned to lift her household. Marascio then began working for Jennifer Bruse, Co-owner and Founding father of Hi there Woodlands.

Tiffany Marascio, Director of Content material at Hi there Woodlands

Marascio has recognized Bruse for over six years. “I saved operating into Jennifer at occasions, and she or he mentioned to me ‘I actually need some assist.’ I mentioned ‘Effectively, then it’s essential rent me!’” Having owned a small enterprise herself, she understood what Bruse was going by way of and what she wanted.

After working at Hi there Woodlands for 4 years, Marascio rapidly took to her function and have become the Director of Content material. Marascio began by serving to with something she might, and shortly after it changed into writing and enhancing. “I simply saved saying, ‘Give me extra,’” Marascio recalled. Having by no means working in media earlier than, she “discovered on the job,” with assist from the Web and having Bruse, alongside and her husband and Co-owner Rod Prado, present her the ropes.

As Director of Content material, Marascio decides what’s within the “curiosity of the viewers” – The Woodlands and North Houston space. A significant principal of how Hi there Woodlands works with the general public is utilizing sources they know and belief. “We be sure they’re reliable,” Marascio mentioned. In her function, she additionally attends many native occasions to interact with and be an energetic a part of the group. Marascio additionally helps out by engaged on website positioning (Search Engine Optimization) for Hi there Woodlands.

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From the numerous variety of tales and press releases Marascio has written prior to now 4 years, one in all her most memorable tales is of a household bringing Christmas cheer to children throughout lockdown. The story “Letters to Santa in Native Household’s Santa Mailbox Obtain Responses from North Pole” highlights an area household who put a mailbox of their entrance yard for teenagers to deposit their letters to Santa. The household then took nice care to jot down responses to every letter, full with customized stationery, written by a “Senior Elf” on the North Pole with a whole backstory and a singular signature.

Along with that story, she additionally has one other Christmastime favourite story. “Christmastime is my favourite time to jot down,” Marascio mentioned. “My all time favourite article is the annual ‘Christmas Lights in The Woodlands Space‘ function. I meet so many individuals who use it to search out new locations to go see Christmas lights with household and associates. I like realizing I’m bringing pleasure to them!” To verify to not disappoint any households, she goes to as many areas as doable to verify they’re nonetheless placing lights up, images and movies them, and even talks to the homeowners if doable.

Marascio additionally enjoys interviewing native residents. “Folks wish to see individuals like themselves. Seeing who your neighbors are and connecting with them is de facto essential; it brings the group collectively.” 

Jennifer Bruse, Rod Prado, Tiffany Marascio, Hello Woodlands
The Hi there Woodlands Group – Tiffany Marascio, Rod Prado, and Jennifer Bruse

From the development of recent faculties, outlets, and eating places, Marascio has watched The Woodlands develop. “I don’t have to go away the Woodlands to go wherever, and the infrastructure was made for residing.”

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The very best factor about working at Hi there Woodlands for Marascio is assembly individuals. Her job permits her to be taught extra about her group and meet the individuals who make it an excellent place to dwell. “I really like assembly individuals as a result of everybody has a narrative,” shared Marascio. In her time working at Hi there Woodlands, Marascio has grow to be extra aware of being part of the group. “I be taught all these fascinating issues about The Woodlands that simply must be highlighted.”


Jae Inexperienced is an incoming Senior attending The Woodlands Excessive College, and enjoys writing about her fellow Highlanders in her faculty’s newspaper. Jae loves being exterior within the solar, and operating on the Varsity Cross Nation and Observe Group along with her teammates.